Top-level Internet domain name options (like *.com) will be greatly expanded under a proposal from the Internet Corporation for Assigned Names and Numbers (ICANN), the international organization that regulates domain names.
A new top level domain will cost between $100,000 and $500,000, according to a report in today's Wall Street Journal.
If the pending proposal is approved, applications for new domain name extensions will be taken beginning in April 2009. It is unclear if the new extensions are required to be public.
Think of the possible applications in the legal field: *.law, *.legal, *.ip, *.pi, *.court, *.dui, *.trial, etc.
Legal marketers, on your mark! Get ready!
Thursday, June 26, 2008
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